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  • Features
  • Obsidian Integration
  • Sharing the newsletter
  • Why DAOs need this
  • Why is it important for DAOs.
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Buttondown Email Newsletters

PreviousObsidian-Github Integration in WindowsNextFliki

Last updated 1 year ago

Buttondown is a simple email newsletter service: that allows the use of Markdown to create newsletters.

The service is free up to 100 subscribers. From 100 to 1000 subscribers, it will cost $9.00/mo., etc. as shown below:

Features

Markdown

Transactional Email

There are four "transactional" email that you can set the body content for on Buttondown. A transactional email is one that is send based on some action by a subscriber. These email are:

  • Welcome Email

  • Confirmation Email

  • Confirmed Email

  • Reminder Email

API

There is an API key that can be used for integrations such as the Obsidian Buttondown plugin to automate or run newletter functions outside of the Buttondown website.

Domains

You are able to set the domain from which the email will be sent, as well as the hosting domain for people to go to for subscribing, unsubscribing, etc.

Embedding and sharing

The newsletter subscription can be shared in several ways:

  • As a link (click on the link to subscribe)

  • As an iFrame

Paid Subscriptions

Engagement Tracking

Obsidian Integration

Installing the ButtonDown plugin

Unfortunately, this plugin does not seem to be maintained, and it does not work on my install of Obsidian 1.0, there is an error in the console. Looking on the github page, this code has not been updated in 8 months, so this is not a valid path.

However, copying Obsidian Markdown to Buttondown works great.

Sharing the newsletter

After sending an email, you have options offered to promote the newsletter on social email or share the link.

Why DAOs need this

  1. There are many email newsletter solution on the internet today, but, we all want a tool that will give us almost everything we desire. Decentralized organizations need a software like Buttondown since it enables them to save quality time by automating the process of sending out newsletters to their subscribers.

A tool like Buttondown is usedul for disbursing newsletter, it allows users to paste some Markdown or HTML into the tool and send it to their subscribers with just one click.

  1. The tool has a subscriber management functionality that can enable decentralized organizations to keep track of who’s reading their outgoing newsletters. The tag functionality can also be used by smart admins to keep track of who’s volunteered for upcoming events in the DAO community.

  2. DAOs need a tool like Buttondown to maximize their marketing efforts and Increase brand awareness. Social media isn’t the only platform that helps a company’s brand awareness. Collecting email addresses of community members means one thing: they showed a level of interest in your business. With Email marketing, DAOs have the opportunity to increase that interest level, and brand awareness.

Why is it important for DAOs.

  1. As a DAO, you’ll likely write a professional industry newsletter or just sharing links and valuable resources with community members, it’s significant to look through your data very often to see what’s working and what isn’t. Buttondown has a built-in email analytics tool that allows users to examine their subscribers behavior over time so they can send better emails.

  2. Buttondown is an important tool for DAOs because it enhances the disbursement of (roadmap updates, upcoming events, DAOs can easily send out marketing material (testimonials, case studies, coupons and limited offers) to their team or community. According to Hubspot survey, it states that 91% of consumers use email. DAOs that uses email marketing server like Buttondown can tap into streams of opportunities since email is huge in the B2B world and currently, it accounts for the most prominent form of communication for 73% of businesses worldwide.

All email are created using standard Markdown for simple formatting. See:

As a form

API Key can be found here:

https://buttondown.email/features/markdown
https://buttondown.email/features/api
https://buttondown.email/settings#api
https://buttondown.email/